RELEASE: BEAUTIFUL

LABEL: Sony Music

RELEASE DATE: 25 June 2021

• Press release content creation + translation (SP/IT/FR/PT)
• Social media assets creation and coordination
• Social media rollout with copy text and platform scheduling
• DSP Playlist pitching
• Targeted research + radio/media/blog/press pitching (ENG / SP)
• Worldwide DJ promo (ENG / SP)
• Youtube Playlist and 3rd Party Upload Pitching
• Lyrics platform uploads
• Russian VK social media artist profile creation and maintenance (in Russian)
• TikTok campaign brainstorming, research & influencer outreach
• International label coordination (outreach within 30+ Sony offices) with frequent data-driven follow-ups/status reports to keep momentum going
• Daily Monitoring of track performance and organic growth from release day to post-release
• Bi-weekly data analytical report detailing track/artist performance